In a recent article from Silicon Alley Insider Mark Zuckerberg was euphemistically quoted saying Facebook allows people “to stay updated on what’s happening around them and share with the people in their lives.” Translation? People like to brag about the awesome crap they do via status updates and Tweets. As a prolific status-updater I am in no way claiming innocence on this (my last status update was VIP at DMB with Carrot Creative, jealous yet?) But seriously, the reason I… Continue Reading
Archives / 2009 July
July 24, 2009
July 23, 2009
A new addition from Down Under
Some exciting news on the next Kick Ass addition to the Carrot Creative team. Jacob Cass will be joining Carrot Creative in the beginning of 2010. As he describes on his website, he’s a self-employed graphic designer, specializing in the fields of corporate identity (logo) design, web design, print design and branding with the majority of his time spent designing and implementing marketing promotions for small businesses such as logos, websites, brochures, letterhead, business cards and more. But really, who… Continue Reading
July 21, 2009
Carrot Creative Co-Sponsoring Blood Drive August 21st
In the spirit of giving, Carrot Creative will be co-sponsoring an upcoming blood drive alongside Jauntsetter, Brooklyn Based and Haydenn-Harnett Friday August 21st 2009 from 4:00PM – 9:30PM. The Blood Drive Busmobile will be at Bedford Avenue and N. 12th Street. Full details can be found here including a form to register for a specific time to come down to the park and donate. Members of the Carrot Crew will be there along with reps from the other companies sponsoring…. Continue Reading
July 20, 2009
Carrot Creative Selected as Best Practice Finalist
With more than 500,000 small businesses in the tri-state area, The New York Enterprise Report is once again honoring those who are among the most innovative. Carrot Creative has been nominated as a finalist in the Human Resources & Leadership category. Companies were chosen based on their ability to demonstrate the use of a best practice to generate competitive advantages, revenue profits and/or long-term value. Twenty-seven companies, based in the NY metro area, were selected as finalists out of dozens… Continue Reading
July 16, 2009
The Social Media Playbook. Useful in a 140 Character World?
Has anyone else noticed an abundance of Social Media Guidelines and books being sent around lately? I feel like I’ve received a ton this week. Razorfish released their Fluent Report. 360i put one out. I really want to read these. I do. (I’m halfway through the Razorfish one and it’s awesome.) These companies know what they’re talking about and have teams of extremely smart people pulling together ideas to share and make the industry a better place. But, in a… Continue Reading
July 6, 2009
Does Design Matter to Startups? You bet.
I had the pleasure of attending a NextNY event last Wednesday with Carrot Creative’s own Kristin and Maury in Time Square. The Topic – Does Design matter to Startups? The discussion was led by designers Crystal Beasley, Kevin Kearney, Nicole Tecco Reece, Dagny Prieto, and Stefan Lawrence. The meet-up was to help entrepreneurs better understand the role of a design team (often looked at as a wild, type-loving troupe of hippies) in the greater scheme of things while running a business.
So, will bringing on designers really matter, or does having your product or service “work” outweigh how it looks? Here are some insights from the discussion.
July 1, 2009
Who doesn't like free stuff?
At Carrot Creative, we choose to work with brands we truly believe in, creating the absolute best digital representation of our clients products and of ourselves. Brands need to understand how powerful it is to have these “brand evangelists” reppin’ them (aside from the agency partnerships). More importantly, they need to know how to reach these consumers who can build a more visceral connection to the brand using social media. One way is the “free stuff” method. You may have… Continue Reading
