Top sports business trade journal, The Sports Business Exchange, chose Jeff Brunelle as their weekly sports professional to highlight. As Carrot Creative’s Director of Sports & Entertainment, Jeff is the go-to guy for the social media and communication strategies for some of todays most successful athletes and sports organizations. Impressively, Jeff is also the co-founder of LacrosseAllStars.com, with friend Ryan Craven, the leading content hub for lacrosse news and fan commentary. An excerpt: If you could give one piece of… Continue Reading
Contributors / Katy Kelley
Marinated in NPR, sauteed in Hip Hop, garnished lightly with Kung-Fu movies, washed down with a Guinness and served with a side order of intellect. Described as “Mary Tyler Moore meets Pee-Wee Herman”. VP of Communications at Carrot Creative.
October 28, 2009
October 15, 2009
Twice the Insight: AgencySpy and PRNewser Interview Mike Germano
Top Media/PR bloggers from MediaBistro, Joe Ciarallo of PRNewser and Matt Van Hoven of AgencySpy, sat down with Carrot President and Creative Director Mike Germano to chat about the landscape of Social Media. An excerpt: “…social media is not meant for everyone (or, more poignantly, every client). Germano says clients come to him, whether of their own volition or via an agency who seeks Carrot’s skills, however Carrot still turns down one in five clients whose business isn’t right for… Continue Reading
October 1, 2009
360 Alley-oop; Germano interviewed by SLAM Magazine
From building Infieldparking.com, a social networking site for NASCAR fans, to building David Ortiz’s fan page on Facebook, Carrot Creative understands that marketing strategies used in the corporate world can also be applied to sports. President and Creative Director, Mike Germano, talks with SLAM magazine about the business of social media and the benefit it provides to NBA players: “Brands want to communicate with customers, and there’s an equation there that can be easily replicated with sports in that players… Continue Reading
September 24, 2009
This Place Looks Like a Frat House
Ahem…excuse me. What I meant to say was, “this office has an abundance of character channeled mostly from lighthearted humor and Star Wars references”. Welcome to Carrot Creative; where Idea Paint covers the walls and customized Yankee’s jerseys hang framed with two inch matte. Located in an old industrial space that grumbles each time the C train crosses the bridge, Carrot caught my eye over a year ago when a pixelated image of Phil Collins popped up in their Easterly… Continue Reading
