We’re sending out a call for developers. And this isn’t some mamby-pamby “after a month of fooling around we’ll maybe get back to you” kind of call…this is a “we are going to hire you within two weeks” type of deal. Sick of slugging away at your job? Want to work with fun people, a french bulldog and a voice-activated R2D2? How about tackling brands like Disney, Ford and the NFL? Come join a tech team of hilarious, wicked smart… Continue Reading
Categories / Announcements
August 16, 2010
June 24, 2010
Targeting Female Sci-Fi Fans, Carrot Launches “Her Universe”
Recognizing the ever-increasing number of female science-fiction fans, actress Ashley Eckstein, the voice of Ahsoka Tano in the hit animated series, Star Wars: The Clone Wars, has created Her Universe™ a new line featuring fashionable, female–focused apparel and products for fangirls. Partnering with The Araca Group – a leading production and merchandise company – Ashley has entered into a multi-year agreement with Lucas Licensing to develop and produce a line of female-centered Star Wars products, to be made available at conventions… Continue Reading
June 16, 2010
Goldman Sachs Vet, Mike Pratt, Joins Carrot Creative for Director of Business Development
Coming off an unbelievably successful first quarter, exceptional work and quickly advancing leadership role in the social media industry, new-media marketing agency Carrot Creative has hired its first Director of Business Development, Mike Pratt. Pratt established an in depth understanding of the Media and Telecom industry as a former Goldman Sachs exec turned hedge fund owner (Modulus Capital). With a pragmatic view of organization from his graduation from West Point and MBA from Duke University, Pratt will set strategic direction… Continue Reading
June 10, 2010
Ford Fiesta Teams Up with Carrot Creative
Amid the flurry of activities surrounding Internet Week New York (IWNY), Manhattan Ford will host a rooftop summer concert on Thursday, June 10th, featuring a performance by Cobra Starship. The performance is the flagship event for Ford, which is also launching www.fiestafunnel.com, an interactive tool for tracking the latest developments during IWNY, built by Carrot Creative. All of this comes as the company fast approaches its June release date for the new Fiesta, a vehicle designed with the tech-savvy crowd… Continue Reading
June 2, 2010
The Rookie: Welcome Bridget Brennan
What can I say, I’m partial to Rochester Institute of Technology alumni. Perhaps it was my time as a professor there, or maybe the tea-bar at Wegmans, or it could be the raw talent that comes out of the chilly northeast. Whatever the case, when I met Bridget Brennan at RIT’s Career Fair and saw her flawless work, I knew she’d be the perfect fit as the new intern at Carrot Creative. Bridget has that special quirk that Carrot looks… Continue Reading
May 28, 2010
Introducing Colin Murphy, Jr. Creative
When Colin showed up at the Carrot Creative doorstep, with a freshly signed diploma in Ad Design from Syracuse University in hand and a perfectly knotted bowtie, I wanted to see what this kid could do. So, we brought him on as an intern and threw whatever we could at him. Copywriting, application design, creative brainstorming, business development, dog walker, water jug changer…all of it he took on with relish and without complaint. In the months to follow, Colin helped… Continue Reading
May 10, 2010
The Right Way to Make Your Social-Media Mea Culpa
May 10, 2010 Carrot’s President Mike Germano weighed in on the AdAge article “The Right Way to Make Your Social-Media Mea Culpa“, giving brands a few pointers to effectively apologize to customers and turn a potential headache into a winning display of customer service, served up social-media style. “Advertising gave brands a voice, but social media gave brands a personality,” said Mike Germano, president and creative director of new-media marketing agency Carrot Creative. “So crafting the tone of the message… Continue Reading
March 12, 2010
OMG – Carrot Creative Develops Buzzfeed's iPhone App
Carrot Creative Develops Buzzfeed’s iPhone App
January 14, 2010
2010 New Year Resolutions
It’s a new year and new decade for Carrot Creative, and we’re excited for what the future holds. At the beginning of every new year, we like to put together our new year resolutions for you to enjoy. It seems like every year there are more names and failed attempts at humor on this list. Without further ado, here they are!
January 6, 2010
The F-Bomb Was Dropped Only Once
Mike Germano and Katy Kelley speak at Digiday: APPS “Building brands in the billion dollar app boom” was the overarching agenda of Digiday’s App conference in Los Angeles on December 12th. Top brand marketers, agency executives, publishers and app developers came together to discuss and explore how brands can harness the power of the explosive mobile and social app market. Mike Germano, gave the morning keynote. “I know social media must being doing well as an industry because when I… Continue Reading
