
The first week of the new year is always saturated with media predictions for the year ahead and this year is no different. The overall economic gloom has washed over the media in a pallid periwinkle haze of indifference. Most current rhetoric points toward desperate depression-era advertising filled with a myriad of uses for old boots and stale Wheat Thins. The WSJ published their advertising forecast for 2009 and essentially just restates what has been repeated ad-nauseam for the past 6 months: Madison Avenue is cutting back the glitz and glamour in a rush to the bottom.









