In the spirit of giving, Carrot Creative will be co-sponsoring an upcoming blood drive alongside Jauntsetter, Brooklyn Based and Haydenn-Harnett Friday August 21st 2009 from 4:00PM – 9:30PM. The Blood Drive Busmobile will be at Bedford Avenue and N. 12th Street. Full details can be found here including a form to register for a specific time to come down to the park and donate. Members of the Carrot Crew will be there along with reps from the other companies sponsoring…. Continue Reading
July 21, 2009
July 20, 2009
Carrot Creative Selected as Best Practice Finalist
With more than 500,000 small businesses in the tri-state area, The New York Enterprise Report is once again honoring those who are among the most innovative. Carrot Creative has been nominated as a finalist in the Human Resources & Leadership category. Companies were chosen based on their ability to demonstrate the use of a best practice to generate competitive advantages, revenue profits and/or long-term value. Twenty-seven companies, based in the NY metro area, were selected as finalists out of dozens… Continue Reading
July 16, 2009
The Social Media Playbook. Useful in a 140 Character World?
Has anyone else noticed an abundance of Social Media Guidelines and books being sent around lately? I feel like I’ve received a ton this week. Razorfish released their Fluent Report. 360i put one out. I really want to read these. I do. (I’m halfway through the Razorfish one and it’s awesome.) These companies know what they’re talking about and have teams of extremely smart people pulling together ideas to share and make the industry a better place. But, in a… Continue Reading
July 6, 2009
Does Design Matter to Startups? You bet.
I had the pleasure of attending a NextNY event last Wednesday with Carrot Creative’s own Kristin and Maury in Time Square. The Topic – Does Design matter to Startups? The discussion was led by designers Crystal Beasley, Kevin Kearney, Nicole Tecco Reece, Dagny Prieto, and Stefan Lawrence. The meet-up was to help entrepreneurs better understand the role of a design team (often looked at as a wild, type-loving troupe of hippies) in the greater scheme of things while running a business.
So, will bringing on designers really matter, or does having your product or service “work” outweigh how it looks? Here are some insights from the discussion.
July 1, 2009
Who doesn't like free stuff?
At Carrot Creative, we choose to work with brands we truly believe in, creating the absolute best digital representation of our clients products and of ourselves. Brands need to understand how powerful it is to have these “brand evangelists” reppin’ them (aside from the agency partnerships). More importantly, they need to know how to reach these consumers who can build a more visceral connection to the brand using social media. One way is the “free stuff” method. You may have… Continue Reading
June 29, 2009
Twitter Trade Talking: Social Media and The NBA
I think it’s safe to say the sports world is changing. Scratch that, IT IS safe to say. Just take a look at what’s happened in the NBA the past couple of weeks: Whether it was Kevin Love breaking news or Shaq hearing he’d been traded on Twitter (and then singing about it), the fact is social media is changing this landscape. More and more NBA players are signing up for Twitter everyday, connecting with their fans and building actual… Continue Reading
June 29, 2009
They say the neon lights are bright On Broadway
One of the greatest parts about seeing a Broadway show is the immediate connection that you feel to the cast. Look at how many young fans wait eagerly outside the stage door of their favorite show hoping to catch a glimpse of the leading lady or actor or grab a quick photo and autograph of the Playbill. I’ve been a theater buff since my first performance in 6th grade as Lucy in “You’re A Good Man Charlie Brown.” My parents… Continue Reading
June 24, 2009
Fan Me on Email
I received this email from Johnnie Walker (I’m a member of “The Striding Man Society” that offers some really great events for tastings of the brand-if you get the chance, go!) I get emails from them ever so often about new events or promotions and click on them at leisure to see if anything fun is coming up. This email today was different. They were letting me know that Johnnie Walker has created a Facebook Fan Page and offered an… Continue Reading
June 22, 2009
A Carrot Clog
The Carrot team has been experimenting with ways to share news. For us to do our job and do it well, we pride ourselves on being on top of the latest trends and happenings in the news of social media and how we can implement this for our clients. We know that while reading is important, being able to apply what we’ve read and put a personal spin on it is just as valuable. Sure, we all can blog, post… Continue Reading
June 19, 2009
I Hope They Serve Beer for Awesome Work
We have a new client to announce here at Carrot Creative. A client that is as passionate about what he does with his own work as we are with ours. A client that knows how to push boundaries and test limits without question. Sounds like a dream client right? This mystery client is Tucker Max. We’ll be building a fully integrated website and digital strategy for his upcoming feature film, “I Hope They Serve Beer in Hell” based off of… Continue Reading
