We’re Internet famous! >carrot is a featured story on today’s edition of Guest of a Guest, the famed blog concerning all things NYC. In it, >carrot is tapped as the leading source for all things DUMBO, and considering that the area is poised to be the New Media Capital of the World that means we’re at the epicenter of the next Internet boom. Exciting times indeed, check it out!
My World, My Decree
Today we are pleased to announce My Decree, a Facebook application which gives young, fashion-forward women the chance to represent the JC Penney Decree brand on Facebook in addition to receiving $1,500 towards a charity of their choice. >carrot had the wonderful opportunity to work with Saatchi & Saatchi and JC Penney on this project ,which is a definite game changer in the world of Facebook applications and one that should help the Decree brand gain a huge amount of… Continue Reading
The Only Thing We Have to Fear…Is Another Facebook Redesign
New data has come to light that pins the success of Facebook’s new visual overhaul with a dismal 20% approval rating. According to Mark Zuckerberg, “Around 20% of our users have now migrated to the new platform and it has been received well after people get used to it.” 1 As with other novel features on Facebook the redesign has clearly been met with massive opposition. Now the real question is, what should Facebook do? That’s easy, think of the… Continue Reading
Punkt: Typecon 2008
After making the trek out to Seattle last year for Typecon 2007, I figured I couldn’t miss this year’s festivities in good old upstate New York, so I decided to attend Typecon 2008 in Buffalo. I spent three days listening to renowned speakers discuss issues related to every conceivable aspect of typography. I was excited to briefly meet Armin Vit who runs Brand New, by far my most favoritest blog in the whole wide world. I was even more pleased… Continue Reading
(Occasionally) Weekly service & software appreciation day: Drop Box
The latest in a “must have” service, and very much like the internets themselves, I cannot believe I existed two days ago without this. Maybe we didn’t exist, maybe what we perceive as a lifetime was really some facade and misperception of reality controlled by advanced machines bent on human enslavement…. but I digress- that’s a post for another day. Dropbox: Though in invite-only beta at the moment (yes, Carrot is pretty l33t these days), the service is fully functional… Continue Reading
And The Winner Is…
Facebook’s biggest event of the year is now history, but all the exciting changes made to the Facebook platform aren’t the only thing the >carrotCrew are buzzing about. We’re thrilled to announce that Challenge, a project lead by one of our good friends, has received a fbFund grant; the nerd equivalent of an Emmy. Congrats to Blake Burris and the rest of the GoalCamp team on a job well done, and much continued success making the social web more useful…. Continue Reading
A New Fashion Decree
>carrotHQ is buzzing this afternoon after the launch of our latest social media venture: Facebook FanPages for JCPenney’s hot new Decree clothing line, and their Get That Look back to school campaign. This project allowed us to leverage our vast array of multimedia capabilities and apply it to a rapidly growing format. From a branding standpoint, this takes JCPenney into an entirely new arena: giving young women the opportunity to rally around a clothing brand targeted directly toward them right… Continue Reading
Conspiracy Theory Uncovered
Some of the folks in the office last week were playing around on Facebook on Flock browsers when we discovered that the site was using SSL. Our own Mike Germano broke the news on Twitter, and this was followed by a great write-up by Nick O’Niell on the AllFacebook blog. We all figured that Facebook was getting ready to launch a new payment platform. The news was so big that once it was published on AllFacebook, TechCrunch featured the story… Continue Reading
UBRSTAR in the Spotlight
With a little over a month till performance time, UBRSTAR is gaining some great exposure in print and in the Bloggersphere. Most recently, both UBRSTAR and Carrot Creative were mentioned on Art Things, Considered, one of the more well-regarded and relevant blogs pertaining to all things artistic. We could not be more excited about the potential this project has in bringing Social Media to the Live Stage and vice versa, and we are delighted to have worked so closely with… Continue Reading
New Projects Bring Back Old Memories
It has been an exciting and busy time in the office lately as we have been working on some very exciting projects. We have recently partnered with Saatchi & Saatchi‘s New York office and have been commissioned to work on a Web 2.0 project for JCPenney. There have been a lot of jokes thrown around the office about back to school shopping while working on this project. It’s funny to be working on a project for a client when we… Continue Reading
