While many brands are scrambling to get online and in “social media” (we have the privilege of working with many of them–woot!) sometimes it’s good to just step back and cover the basics, do the little things first and then expand to something bigger based on event or launch timing, market need or announcement. Last night The Grammys proved that the “little things” work with a simple social media campaign targeting Facebook and Twitter to update users in real time… Continue Reading
Tags / grammys
February 9, 2009
