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    Super Mario Brothers

    Mike and I are proud to announce that two of the panels crafted in-house at Carrot have been selected for further voting by you, the lovely interactive community. With your help we can collect all the gold rings, green mushrooms, fire spitting flowers, and flying feather things to defeat Bowser and deliver two riveting presentations in Austin.

    Mike will be speaking on how the reigning sports leagues like the MLB, NFL, and NBA can help their athletes leverage social media to connect with their fans on a more direct level. He’ll also touch upon our own client experiences with some of the most influential athletes to play the game, in addition to the controversy surrounding fake athlete accounts, and how they can lead to far-reaching a PR nightmare if left to an amateur.

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    I think it’s safe to say the sports world is changing. Scratch that, IT IS safe to say. Just take a look at what’s happened in the NBA the past couple of weeks:

    Whether it was Kevin Love breaking news or Shaq hearing he’d been traded on Twitter (and then singing about it), the fact is social media is changing this landscape. More and more NBA players are signing up for Twitter everyday, connecting with their fans and building actual relationships with them – no Traditional Media outlets involved.

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