I had the pleasure of attending a NextNY event last Wednesday with Carrot Creative’s own Kristin and Maury in Time Square. The Topic - Does Design matter to Startups? The discussion was led by designers Crystal Beasley, Kevin Kearney, Nicole Tecco Reece, Dagny Prieto, and Stefan Lawrence. The meet-up was to help entrepreneurs better understand the role of a design team (often looked at as a wild, type-loving troupe of hippies) in the greater scheme of things while running a business.
So, will bringing on designers really matter, or does having your product or service “work” outweigh how it looks? Here are some insights from the discussion.
