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    Social Media & PR—the golden relationship?

    I’ve had some discussions lately about the changing landscape and the need for social media for brands as well as who is the “right person” for the job of managing the social media campaign. Is it the advertising agency? The PR agency? A whole new type of agency or specialist that has yet to emerge? Andy Sernovitz, contributing writer for the Smart Blog on Social Media has a great take on this and who he think should be running the… Continue Reading

    This Just In…

    Citizen journalism is the most informative innovation in the mobile space since the introduction of the camera phone, and our good friends at CBSEyeMobile are leading the way with their new application developed specifically for the iPhone. It’s already been featured on several sites including TechCrunch, Mashable, and TUAW since launching last week and is garnering fabulous reviews from all around the blogosphere. We’re very excited to be working with the CBSEyeMobile team to build other amazing social network integration tools… Continue Reading

    Teach The People now on Facebook

    School has started back up and Teach The People is hitting the books— Facebook that is. We are proud to announce that Teach The People, the world’s first people powered University, is now a Facebook application. TTP recently released its Facebook application in time for TechCrunch 50, where TTP was part of the Alumni Hall exhibit. We are proud to have worked with TTP to utilize the power of Facebook to offer a tool for people to share the useful… Continue Reading

    And The Winner Is…

    Facebook’s biggest event of the year is now history, but all the exciting changes made to the Facebook platform aren’t the only thing the >carrotCrew are buzzing about. We’re thrilled to announce that Challenge, a project lead by one of our good friends, has received a fbFund grant; the nerd equivalent of an Emmy. Congrats to Blake Burris and the rest of the GoalCamp team on a job well done, and much continued success making the social web more useful…. Continue Reading

    New Projects Bring Back Old Memories

    It has been an exciting and busy time in the office lately as we have been working on some very exciting projects. We have recently partnered with Saatchi & Saatchi‘s New York office and have been commissioned to work on a Web 2.0 project for JCPenney. There have been a lot of jokes thrown around the office about back to school shopping while working on this project. It’s funny to be working on a project for a client when we… Continue Reading

    In Joyent We Trust

    I just got off the phone with Blake Burris of Joyent, in which we discussed application scaling and hosting concerns, and I am thrilled to endorse Joyent for any application deployment needs. After working with Joyent to deploy the MLB.com Facebook Application, we found it necessary to further discuss future collaborations as well as offer support to one another as both Carrot and Joyent figure to be at the forefront of most New Media trends. Be sure to keep your… Continue Reading

    UBRSTAR Launches

    Carrot Creative is excited to announce the launch of the UBRSTAR website. As the primary developer of content, design and social network implementation, we are proud to partner with The New Haven Theater Company to offer live theater and stage stardom to the world. UBRSTAR utilizes a troupe of both live stage performers and online performers that can become part of the performance by submitting online videos of their character of choice (given the specific performance). The live performance, in… Continue Reading

    Dank Makes Social Change

    Social Change is making great strides on Facebook in just one week. Social Change, of course, is the newest endeavor of Dank Apps that is positively altering user interaction for the betterment of mankind on the Facebook platform. Having already raised hundreds of dollars since its launch on April 8th 2008, Here’s how Social Change raises awareness and support for the most pressing social issues: For every new user to the application, $.02 is raised. After that, any activity within… Continue Reading

    Love is In the Air

    It’s not every day that a man finds a woman, falls in love, and knows he never wants to leave her side. And she, in return, will always tolerate his late nights at the office and quirky blog postings about a cat. Alright, so maybe this did not happen all in one night, but rather the course of a few years, still we are elated to congratulate Chris Petescia on his engagement to his long time girlfriend Lisa. After deciding… Continue Reading

    Carrot begins work with MLB.com

    After weeks of meetings, phone calls and e-mail correspondences, I am proud to announce that Carrot Creative will be working with MLB.com (MAJOR LEAGUE BASEBALL!) on their social community utility endeavors. Although I can not further elaborate on the specifics of this project, I can say confidently that this baseball season will be greatly enhanced by a new interactive, user-generated presence of MLB.com online. I can barely begin to describe the Carrot Crew’s excitement as we all grew up loving… Continue Reading